Family offices are increasingly becoming a significant investment force in Southeast Asia, driven by the region’s growing number of super-rich individuals. The number of family offices has grown from 20% of regional investors in 2020 to 33% in 2024, with Singapore and Hong Kong being the key hubs. Both cities offer unique investment fund structures that attract these offices, contributing to the rise in private market investments, which are seen as a hedge against inflation and offer higher returns.

Private markets are expected to grow significantly, with projections of US$60–65 trillion in assets by 2032. Family offices, sovereign wealth funds, and institutional investors are shifting towards private equity, venture capital, real estate, and infrastructure to diversify their portfolios and secure higher yields. This shift is increasingly driving growth in Southeast Asia’s private capital markets, alongside global investments.